A team led by Chairman Zhang Jianhua visits Jimo Yellow Wine Winery
Time:2011-05-06 18:36:00    From:
  In the morning of March 21, a team led by Zhang Jianhua, chairman of Hiking Group, visited Jimo Yellow Wine Winery. After hearing a work report presented by Du Zuyuan, general manager of the winery, Mr. Zhang made a speech. He pointed out in the speech that the passion and aggressiveness of the staff of Jimo Yellow Wine Winery have pushed the enterprise into a sound development track. In future, the winery shall attach more importance to the upgrade of its vision. At the same time, it shall make the marketing play a leading role, implement the bushiness process reengineering and establish an internal “market chain” to continuously promote the innovation capacity of the enterprise. To the future development of Jimo Yellow Wine, Mr. Zhang put forward two requirements. The first is to streamline the management of the winery to boost its rapid growth. The second is to set up a goal of forging a century thriving “Jimo Yellow Wine” brand, continue to upgrade the brand value of Jimo Yellow Wine to make it among the first class brand products in China.