The unveil ceremony of Hiking (Qingdao) Changle Elderly Care Service Corporation was held at Regent Hotel in the evening of 27, Nov. Ms. Li Xuehua, Director of Qingdao Senior Citizens Committee, Mr. Zhang Zhiqin, leader of Qingdao Municipal Folk Management Bureau, Mr. Endoh Masakazu, President of Changle (holding) Corporation Ltd. Japan, Mr. Honda Kazuhiro, Chief Representative of China of Overseas Department of Yagi Group, Japan, Mr. Kitano, General Manager of Sicom Electronics Corporation, Mr. Zhang Jianhua, Chairman of board of directors of Hiking Group and other 70 plus guests including media journalists attended the ceremony. This project, namely “Edinburg International Elderly Care Center Project” is a cooperated project developed by Hiking Group (Qingdao) and Changle (holding) Corporation Ltd. Japan, wholly invested by Hiking (Qingdao) Changle Elderly Care Service Corporation. It is the first demonstrate project in China reflecting the idea of “introducing Elderly Care related industry into community” which is an integral part of our socialized elderly care plan. This project would focus on varieties of demands of senior population, endeavor to establish a top level senior care center in China with first-class facilities, most normative services as well as scientific management.